TikTok vs. Reels: The 2025 Creator Exodus Explained
[LOS ANGELES, CALIFORNIA] – July 3, 2025 Something seismic is happening in the creator economy this summer. Thousands of TikTok influencers are leaving the platform, pivoting hard toward Instagram Reels. From beauty vloggers to political commentators, a pattern is emerging: TikTok, once the undisputed king of short-form content, is rapidly losing